CrossFit Amite: The Louisiana Drop

Nobody ever said gym merch had to stay indoors. CrossFit Amite took their logo outside and put it on the one hat built for summer.

Overview

The gym's logo is printed in black ink on a white structured bucket hat. The mark itself is bold and badge-like, built around a rounded rectangle frame with the Louisiana state outline at the top, "CrossFit Amite" stacked in the center, and a barbell detail along the bottom. It reads clearly at a distance. The front panel placement keeps it classic without being too precious about it.

Results

A white bucket hat is one of those pieces that travels well. It works at the lake, at a cookout, at an outdoor WOD, and pretty much anywhere the sun shows up. The logo does its job without overthinking it. Clean hat, clean mark, done.