CF Full Bore South: Save the Tatos

Because nothing says "I care about breast cancer awareness" like doing burpees in a pink tank. CrossFit Full Bore kept it fun, kept it feminine, and kept the cause front and center.

Overview

The gym's circular logo was printed in black and hot pink on a light pink racerback flowy tank — a garment built for movement and made for women. The script tagline "save the tatos" runs below the logo in a casual handwritten font that matches the lighthearted tone of the whole piece. Center chest placement keeps it clean and visible. The pink on pink palette reads bold from a distance without being loud up close.

Results

This tank was made to get worn well beyond the event. The cause is real, the color is on purpose, and the phrase is the kind of thing people actually laugh at and then wear to the grocery store. Gym shirts work best when members genuinely want to be seen in them and this one earns that.