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Charley G’s: Established 1985 Fish T-Shirt

A black restaurant T-shirt created for Charley G’s with gold script branding across the front and a hand-drawn fish illustration on the back. The finished piece combines refined restaurant identity with a heritage-focused graphic celebrating the brand’s establishment in 1985.

Overview

For this branded apparel piece, UNITEE produced a black short-sleeve tee featuring the Charley G’s wordmark prominently across the chest in warm gold ink. The elegant script creates a polished front design while the high-contrast color keeps the restaurant name clear and recognizable.

The back features a vertically arranged fish illustration rendered in dark tonal linework, with “Est. 1985” crossing the artwork in matching gold script. The layered print treatment creates depth while connecting the garment to the restaurant’s seafood focus and long-standing history.

Results

The final T-shirt gave Charley G’s a distinctive heritage garment with strong front-to-back storytelling. The gold accents bring visual warmth to the black shirt, while the subtle fish illustration keeps the overall design refined and understated.

By combining recognizable front branding with a tonal seafood graphic and established date, UNITEE created a versatile apparel piece suited for staff uniforms, anniversary promotions, restaurant events, merchandise sales, and everyday customer wear.

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*Some of the artwork presented in our portfolio is our client’s actual logos. While you are free to use anything you see as inspiration, out of respect for that client we’d obviously revise any artwork and make it more individual to your specific group or event.