Charlie and the Peanut Butter: Running Icon Embroidered Hats
A coordinated embroidered hat collection created for Charlie and the Peanut Butter with a compact running-shoe icon and a versatile range of neutral and blue colorways. The finished collection keeps the branding minimal, recognizable, and easy to wear across training, events, and everyday use.
Overview
For this headwear collection, UNITEE produced classic low-profile caps in navy, white, slate blue, and light blue. Each hat features a small centered running-shoe and exclamation-point icon embroidered on the front for a clean, understated branded look.
The thread colors were adjusted to complement each garment, including white embroidery on navy, navy embroidery on white and light blue, and bright yellow embroidery on slate blue. This variation keeps the icon consistent while giving every colorway its own personality.
Results
The final hat collection gave Charlie and the Peanut Butter a flexible branded accessory that works across multiple outfits and settings. The compact embroidery preserved a premium, minimal appearance while remaining visible and recognizable from a distance.
By pairing one simple icon with several coordinated cap colors, UNITEE created a cohesive headwear system suited for runners, staff, community events, promotional drops, and casual everyday wear.