Club Kickbox Retro Script Zip Hoodie
This hoodie gave the brand a bold lifestyle piece with a standout back hit.
Overview
We used a blue zip hoodie for comfort and daily wear. The front stayed clean while the back featured a large retro script logo with a sunset style graphic. The placement made the design feel strong and visible from a distance.
Results
Members wore it year round. It helped push the brand outside the gym. It gave the line a more premium feel.
