CrossFit Cayenne: Pink Ribbon Seal

CrossFit Cayenne wanted a gym shirt that stood for something bigger than the gym itself.

Overview

Printed on a soft pink tee, the circular seal merges the gym's tribal crest with a centered awareness ribbon. Grey ink on pink keeps it tonal and clean without losing the message. Full front chest placement gives the graphic the space it deserves.

Results

This is a gym shirt that doubles as a conversation starter. Members get something they'll wear well past the event it was made for, and the ribbon keeps the cause visible every time someone puts it on. That's a lot of weight for one crossfit shirt to carry, and it pulls it off.