Lafayette Courtesy: SOLA Championships Heritage Blue T-Shirt
A heather blue event T-shirt created for Lafayette Courtesy with a sequence of regional symbols across the front, a SOLA Championships sleeve mark, and vertical website branding on the back. The finished piece uses a one-color white print to create a clean athletic design rooted in Louisiana identity.
Overview
For the front of this branded apparel piece, UNITEE developed a three-panel graphic built from simplified Louisiana-inspired imagery. The geometric symbols combine state heritage, local culture, and bold negative space to create a modern composition that remains easy to recognize from a distance.
A compact “SOLA Championships” logo is positioned on the sleeve as a secondary event identifier. The back features “LafayetteCourtesy.com” running vertically down the center, extending the typography into an unconventional placement while keeping the website highly visible.
Results
The final T-shirt gave Lafayette Courtesy a cohesive event garment with clear regional character and strong promotional value. The white artwork creates sharp contrast against the rich heather blue fabric while supporting a simple, screen-print-friendly production system.
By combining heritage-inspired symbols, event branding, and a prominent website treatment, UNITEE created a versatile piece suited for championship participants, event staff, volunteers, promotional campaigns, commemorative sales, and everyday wear.
