Snake River Script Crop Tee

This piece was built to feel fun and bold. It gave the gym a lighter summer vibe.

Overview

We used a dark cropped tee with a soft texture. The front design used a script Snake River with a bright pink outline for pop. A small CrossFit hit below added context without crowding. The print stayed centered and easy to read.

Results

The tee stood out in the gym and outside of it. Members liked the bright look and relaxed fit. It brought a fresh style to the lineup. It helped expand the brand into more lifestyle wear.