The Crate Performance Utility Hoodie

This design mixed clean branding with a bold back graphic built for gym culture.

Overview

We used a sand color hoodie to give a neutral base that works year round. The front kept it simple with a small chest logo for everyday wear. The back featured a large crate graphic with a gritty texture and bright green accents. The design pulled from gym equipment and performance energy. The placement gave it strong visibility without feeling crowded.

Results

The front stayed clean while the back drove attention. The green ink popped hard against the neutral fabric. Members got a hoodie that felt both wearable and bold. It worked well for layering and everyday gym use.