Charley G’s: Be Real Eat Good Fish T-Shirt
A white restaurant T-shirt created for Charley G’s with a hand-drawn fish illustration and bold stacked typography across the back. The finished piece uses black and coral artwork to create a modern seafood-inspired design with strong contrast and an energetic visual personality.
Overview
For this branded apparel piece, UNITEE produced a white short-sleeve tee featuring the message “Be Real Eat Good” arranged in oversized black lettering. The staggered stacked layout creates an immediate focal point while keeping the restaurant’s food-focused slogan easy to read from a distance.
A coral fish illustration runs vertically behind the typography, adding texture, movement, and a direct connection to Charley G’s seafood menu. The loose sketch style contrasts with the clean block lettering and gives the back print a more expressive, contemporary finish.
Results
The final T-shirt gave Charley G’s a bold customer-facing garment with a clear restaurant message and memorable seafood imagery. The white garment allows both print colors to remain highly visible, while the overlapping artwork adds depth without reducing readability.
By combining strong typography with a hand-rendered fish graphic, UNITEE created a versatile piece suited for staff uniforms, restaurant events, promotional campaigns, merchandise sales, and everyday customer wear.
