Louisiana Moving Company: LA MO CO State Silhouette T-Shirt
A light heather gray company T-shirt created for Louisiana Moving Company with a bold state-shaped logo across the front and a compact company wordmark near the lower back. The finished piece uses black artwork to create a clean, high-contrast uniform with a strong Louisiana identity.
Overview
For the main front graphic, UNITEE used the silhouette of Louisiana as the foundation for the abbreviated company name “LA MO CO.” The oversized block lettering is divided across the state shape, creating a compact mark that communicates both the company name and its regional service area in one immediate visual.
The back features the “Louisiana Moving Company” wordmark positioned near the lower hem. The flowing script contrasts with the heavier block typography on the front, while the unconventional placement keeps the rear of the garment minimal and adds visibility from another angle.
Results
The final T-shirt gave Louisiana Moving Company a straightforward front-and-back garment with strong local recognition and practical everyday wearability. The solid black artwork remains highly visible against the light gray fabric while supporting an efficient one-color print system.
By combining a Louisiana silhouette, bold abbreviated typography, and a restrained lower-back wordmark, UNITEE created a versatile piece suited for moving crews, estimates, customer appointments, job sites, community events, promotional campaigns, and everyday brand visibility.