Louisiana Moving Company: Vintage Circular Logo T-Shirt
A charcoal heather company T-shirt created for Louisiana Moving Company with a distressed circular emblem across the front and a secondary wordmark positioned near the lower back. The finished piece uses tonal gray artwork to create a subtle, vintage-inspired uniform with strong local identity.
Overview
For the main front graphic, UNITEE developed a circular badge featuring the Louisiana state silhouette, the abbreviated name “LA MO CO,” and the company’s 2006 establishment date. A large flowing “Louisiana” script crosses the center, with “Moving Company” positioned beneath and a fleur-de-lis anchoring the lower portion of the emblem.
The back carries a simplified version of the company wordmark near the lower hem rather than in a traditional upper-back placement. This unexpected positioning adds visual interest while keeping the rear design understated, wearable, and consistent with the tonal front artwork.
Results
The final T-shirt gave Louisiana Moving Company a cohesive front-and-back garment that combines established branding with a relaxed heritage aesthetic. The distressed gray print remains visible against the dark fabric while maintaining a professional, low-contrast appearance for active crews.
By combining a detailed regional badge with a restrained lower-back wordmark, UNITEE created a versatile piece suited for moving crews, estimates, customer appointments, job sites, community events, promotional campaigns, and everyday brand visibility.
