TEDx Vermilion St.: Maze X Event T-Shirt
A black event T-shirt created for TEDx Vermilion St. with an oversized maze-filled “X” across the front and official event branding beneath it. The finished piece combines red, white, and gray artwork to create a bold, interactive design centered on ideas, exploration, and problem-solving.
Overview
For the main graphic, UNITEE transformed the familiar TEDx letterform into a functioning maze. Small “Start” and “End” markers guide the viewer through the angular pathways, turning the central symbol into both a recognizable event icon and an engaging visual challenge.
The official “TEDx Vermilion St.” name is positioned beneath the maze in the established red-and-white identity, with the supporting line “x = independently organized TED event” completing the composition. The stacked arrangement keeps the event name clear while allowing the illustrated X to remain the primary focal point.
Results
The final T-shirt gave TEDx Vermilion St. a memorable event garment that communicates curiosity, movement, and discovery. The bright red maze creates strong contrast against the black fabric, while the white and gray typography preserves clarity throughout the lower portion of the design.
By combining official TEDx branding with an interactive maze concept, UNITEE created a versatile piece suited for speakers, attendees, volunteers, event staff, promotional campaigns, commemorative merchandise, and everyday wear.
