3P Fitness: Fall Tee

The Chinese character for three repeated eleven times down the chest. A pattern that looks like a visual chant.

Overview

We printed an eleven line stack on the center chest of a fall tee. The white lettering repeats the same character 三 on every line. The repetition of the number three pays homage to the gym name 3P Fitness.

Results

The final shirt turns the number three into a pattern. Members see the character and know what it means. It is repetitive, clean, and built for the box.