Before UNITEE, I spent the first ten years of my career working at advertising agencies and marketing companies. I started as a designer and eventually became a creative director. And there was one…
Read article →No, I'm not a seven-year-old girl, and I dance about as well as a drunk elephant. So what could I—a middle-aged dad of four—possibly know about dance recitals and helping dance studio owners…
Read article →A first-person Murph shirt planning guide from Joel Hebert: start about 11 weeks before Memorial Day, use committed preorders, order a small buffer in popular sizes and allow time for design, production, shipping and member distribution.
Read article →Why do we require 16 pieces for a custom gym shirt order? It isn’t because 16 is some magical number. It’s because, at that quantity, the order can still make sense for both…
Read article →Our nine-business-day standard ends at ship-out, and 2026 tracking shows a 6.97-day average shop turnaround. Here is how we moved from last-minute competition deliveries to a more dependable system built around early design work, responsive customer care, and gym-sized orders.
Read article →There’s nothing inherently wrong with using a local screen printer. Plenty of them do excellent work. The problem is that most general-purpose printers aren’t necessarily equipped to solve the unique apparel challenges of an independent gym. A gym isn’t simply ordering shirts. It’s trying to create something members are excited to buy, wear, and identify […]
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