CrossFit Zachary: Palm State

Louisiana heat, palm trees, and a kettlebell. CrossFit Zachary knows exactly where they are from.

Overview

Printed in white on a mauve crop tank, the design layers the Louisiana state outline behind a kettlebell graphic flanked by two palm trees, with "CrossFit" in spaced caps above and a bold brush script "Zachary" below. The tonal white on mauve keeps it soft while the retro brush lettering adds energy. Front center placement pulls the whole composition together.

Results

The palm trees and state shape make this one instantly local without having to say much. Members from Zachary will wear this because it feels like home, not just because it has their gym name on it. That kind of connection is what separates a good gym shirt from one that just sits in a drawer.