CrossFit 171: Number First Coach Tee
This shirt puts the number on top. 171 leads. Then CROSSFIT. Then COACH. The gym identity comes before everything else.
Overview
We printed a three line stack on the center chest of a dark tee. The white lettering puts "171" at the top in a bold large font, then "CROSSFIT" in smaller caps, with "COACH" centered at the bottom. The number leads because that is what members shout first.
Results
The final shirt makes the box number impossible to miss. Coaches rep 171 before they rep anything else. It is bold, clean, and built for the gym.