Red Stick CrossFit: Fall Shirt
RED, STICK, CROSSFIT stacked vertically on the back. The pieces come together to spell Red Stick CrossFit.
Overview
We printed a five line vertical stack on the back of a fall shirt. The white lettering reads "RED" then "STICK" then "CROSSFIT" with "RED STICK" sized largest. The scattered pieces form the full gym name.
Results
The final shirt puts the puzzle on the back. Newcomers see random pieces. Veterans read Red Stick CrossFit. It is clever, split, and built for fall.