CrossFit Buckhead: Fish Badge Tee
A sand colored gym tee with a retro fish badge gave CrossFit Buckhead a bright, outdoors inspired shirt with a clean retail feel.
Overview
CrossFit Buckhead needed a shirt that felt different from a standard gym logo tee. UNITEE built the design around a bold circular badge, a red sun style background, and a detailed fish graphic across the top. The black nameplate kept the gym name easy to read, while the yellow outline helped the artwork stand off the sand garment.
Results
The final shirt gave the gym a fun, wearable piece with strong color and clear branding. The red, yellow, black, and white artwork created a vintage outdoor look, while the distressed texture made the print feel softer and more lived in. The centered badge layout kept the design simple, balanced, and easy to wear for training or everyday use.
