CrossFit Addict: Fall Shirt
RICHMOND, VA and EST. 2020 on top. CROSSFIT sized largest. ADDICT in the middle. EAT SLEEP TRAIN REPEAT at the bottom.
Overview
We printed a five line stack on the center chest of a fall shirt. The white lettering reads "RICHMOND, VA" then "EST.2020" then "CROSSFIT" then "ADDICT" then "EAT SLEEP TRAIN REPEAT" with "CROSSFIT" sized largest. The year 2020 shows when this gym was established, and the motto at the bottom completes the message.
Results
The final shirt puts CROSSFIT where everyone sees it. Members rep the brand. The location, year, name, and motto add layers of identity. It is clean, stacked, and built for fall.