CrossFit Brickhouse: Fall Tee
CROSSFIT on top. BRICKHOUSE stacked vertically below it on the chest.
Overview
We printed "CROSSFIT" centered on the top of a fall tee. Below it, we placed a ten line vertical stack spelling "BRICKHOUSE" one letter per line with all letters the same size. The design puts the brand above the long vertical gym name.
Results
The final shirt puts CROSSFIT at the top and BRICKHOUSE running down the chest. Members read the name letter by letter. It is clean, clever, and built for fall.