CrossFit Cayenne: Fall Tee

The letters are split across multiple lines. CR, O, S, S, F, IT, CA, Y, EN, NE. Together they spell CrossFit Cayenne.

Overview

We printed an eight line stack on the center chest of a fall tee. The white lettering breaks the name into small pieces. The design forces you to read each letter one by one to see the full name.

Results

The final shirt is a puzzle. Newcomers see random letters. Veterans read CrossFit Cayenne. It is clever, split, and built for the box.