CrossFit 404: Fall Shirt
CF on top. 404 below. CROSSFIT in the middle. 404 at the bottom. The number appears twice, once in the middle and once at the end.
Overview
We printed a four line stack on the center chest of a fall shirt. The white lettering reads "CF" then "404" then "CROSSFIT" then "404" with the number "404" sized largest on the second line. The number repeats at the bottom to make the name stick.
Results
The final shirt puts 404 where everyone sees it twice. Members rep the number. The abbreviation CF starts it. CROSSFIT sits in the middle. It is repetitive, bold, and built for fall.