Waterbury Functional Fitness: WFF Rainbow Run

Waterbury Functional Fitness wanted a pride shirt that actually looked like it belonged in 2025, not a craft fair.

Overview

Printed on a minty seafoam tee, the rainbow striped "WFF" letters on the front are bold and hard to miss. The font hits that retro athletic sweet spot — thick, chunky, and fun. The back keeps it local with a rainbow outlined Vermont state shape and "Made in VT" underneath. Front chest graphic for impact, small back print for hometown pride.

Results

This shirt is built to be worn way past any single event. The color combo alone makes it a keeper. Pride gym shirts like this one work because they say something about who the gym is, not just what they do. It's the kind of gym shirt people actually pull out of the drawer on purpose.