Waterbury Functional Fitness: Pride Rainbow Tee

Waterbury Functional Fitness wanted a shirt their community would actually want to wear outside the gym.

Overview

Printed on a black tee, the design uses a full spectrum rainbow gradient pulled across the WFF logo and the gym's signature mountain and landmark icon. The gradient treatment gives the design serious visual energy without adding complexity. Black was the right call here — it makes every color in the spectrum pop. Large center chest placement puts the logo front and center, exactly where it belongs on a gym identity piece.

Results

This is a shirt built for visibility and belonging. The bold rainbow colorway makes it easy to spot a WFF member from across a parking lot. Pride shirts like this one tend to stick around in rotation long after the event passes because people actually like wearing them. That's the whole goal.